About British Pobjoy Mint
Set up by the Pobjoy family in 1965, Pobjoy Mint is a manufacturer of legal tender coins for over ten British Overseas Territories. As a private mint, the company also produces medals, medallions, official regalia, tokens and numismatic gifts. All coins bear HM Queen Elizabeth II’s effigy or the Coat of Arms of the country.
The Pobjoy Mint website was created on the Expression Engine platform, a content management system, and the requirement for business growth was to move to an ecommerce solution that was scalable, reliable, and feature-rich.
Partners Used
Technologies Used
We ensured a seamless upgrade process that retained all existing functionality while introducing new, robust modules tailored to business needs.
Services we offered
Our expertise in Magento 2 allowed us to deliver a comprehensive upgrade, tailored customisations, and seamless data migration for Pobjoy Mint.
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Multi-Website Setup for US and ROW:
We built distinct websites tailored for different regions, enabling Pobjoy Mint to cater to the unique needs of customers in the US and Rest of the World markets.
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SEO 301 Redirections:
Ensured search engine rankings and user experience were preserved by implementing automatic redirections from old URLs to new ones, maintaining seamless navigation and search equity.
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Data Migration from ExpressionEngine to Magento:
Transferred all critical data, including product information, customer accounts, and order history, to Magento, ensuring a smooth transition without disruptions to operations.
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Pre-Order and Stock Status Customisations:
Implemented advanced customisations to enable pre-order functionality and provide real-time stock status updates, improving inventory management and customer satisfaction.
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Technical Integration for British Pobjoy Mint
The project involved integrating various advanced modules to enhance functionality and streamline operations, such as payment solutions, blog management, and shipping tools.
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Stripe Payment module integration
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Magefan blog module integrated
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DPD label print module installed
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Campaign monitor integrated
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Redirections of customers to the correct website through the Amasty GeoIP module
Our Process
We collaborated closely with Pobjoy Mint to understand their unique needs and executed a strategic migration plan. By leveraging Magento’s scalability and feature-rich capabilities, we created a platform designed for sustained growth and seamless operations.
Requirements
The company came to us looking for a suitable platform to launch their business online. Their website was based on the Expression Engine platform, a content management system. They were looking for phenomenal business growth and to move to an ecommerce solution that was scalable and reliable. chilliapple recommended a move to Magento, a global leading eCommerce platform with rich, out-of-the-box features, the ability to customize and the option to integrate third-party plug-ins seamlessly.
Solutions
A chilliapple account manager, along with experienced chilliapple Magento engineers, designed a plan to migrate from Expression Engine such that day-to-day online sales for Pobjoy could continue without disruption. As an official Magento Solution Partner, chilliapple is well-versed in the design and development of Magento ecommerce shops. Multi-stores were needed, and previous functionality and content, such as pre-orders and government descriptions, were expected to be retained. Product data, customer accounts, orders, and blogs also needed to be migrated.
Results
SEO equity had to be considered, and so URL redirections were essential, along with the consistency of page titles and descriptions. There was also a Royal Mail Click and Drop feature to integrate and subscriptions to maintain. The migration to Magento has led to a more sustainable online offering for Pobjoy’s customers and a robust platform to allow the business to continuously add and enhance features. The improved online shop has been particularly helpful during the COVID-19 pandemic in supporting the growing number of customers who are buying online.
